Until recently, film has been synonymous with spectacle or entertainment: in a word it was one more consumer good. At best, films succeeded in bearing witness to the decay of bourgeois values and testifying to sociual injusitce. As a rule, films only dealt with effect, never with cause; ot was a cinema of mystification or anti-historicism. It was surplus value cinema. (p. 33)
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[...] roles of audience, artist, media education, film screening, popular culture, and American cultural domination. Bringing the utopian and Marxist zeal of the soviets to the practical considerations of the cinema [...]